Vita Launches Contest with Matcha as Prize!
Think you know matcha? Think again. Matcha Dive, a new matcha brand started by former fashion models Madison and Daniel Liu, is bringing the best-tasting, 100 per cent organic ceremonial-grade matcha from the volcanic farmlands of Shizuoka, Japan, to Canada. The goal: creating a product that’s approachable, accessible and loaded with personality. We chatted with the couple to learn matcha more! —Noa Nichol